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Digital Media Sales Specialist

Company: The Record Journal
Location: Meriden
Posted on: November 15, 2021

Job Description:

HOMEBASE DIGITAL / RJ MEDIA GROUP RJ Media Group is a 5th generation, family-owned media company operating in Central Connecticut. We publish one daily newspaper, 7 community weeklies and 2 websites. This person should be an energetic and motivated professional committed to play a key role in growing all digital revenue for our company, including digital marketing services and owned & operated digital products. Homebase Digital is a full-service digital agency, offering marketing solutions that fuel business growth in our communities.PURPOSE OF POSITION The Digital Media Sales Specialist will help execute our strategic sales plan for all digital company revenue. They will be actively involved in sales and fulfillment. This person ideally is a seasoned digital sales professional with an entrepreneurial mindset and leadership experience who wants to be a part of a fast-moving company focused on growth. The Digital Media Sales Specialist will be responsible for the team achieving monthly and annual digital revenue targets. They will assist and coach the sales force in effectively selling digital media campaigns, primarily through four-legged sales calls using a consultative sales approach. They will also have a strong focus on building long-term client relationships and client success.ESSENTIAL FUNCTIONSAchieve monthly and annual digital company revenue goals.Visibly track daily/weekly/monthly digital activity and metrics with the sales team and motivate them to achieve goals.Participate in weekly sales team meetingsHelp the sales team to prospect for new business and work through the sales process to close business.Participate in ongoing sales and product training.Make sales calls and presentations to new and/or existing accounts.Maintain a client-centric environment with a proactive commitment to internal and external customer service and client success.Manage campaign performance and client satisfaction throughout the campaign.Manage retention efforts to ensure customers are not lost while acquiring new accounts.Sell digital products, services, and campaigns, demonstrating value to new and existing customers, focusing on helping clients achieve their goals and delivering measurable results for them.Stay educated on regional and national digital and marketing trends via involvement in industry associations and other relevant groups.Attend community and professional events to build relationships, brand, and revenue. MINIMUM QUALIFICATIONS College degree in marketing or marketing training required.Three years of digital media sales experience, with social media skills required.Computer skills required, including strong proficiency in Microsoft Office. PERSONAL PROFILE Comfortable with a player/coach position, especially in the early stages.Customer centric - with a focus on making the "right sale"Proclivity for continuous education Possess a high degree of business and personal integrity.Ability to work well with others to achieve desired performance objectives.Technologically savvy with a keen interest in all things digital.Ability to manage, interpret and explain data.Organized, efficient and able to meet deadlines.Ability to work cooperatively with coworkers and managers.Must possess a valid driver's license and reliable transportation. If no driver's license, must have reliable and at the ready transportation for frequent local travel.Good verbal and written communication skills, including spelling, punctuation, and grammar. JOB SCOPE Full-time exempt position with base salary and performance incentive.Hours are generally 8:30 am - 5:00 pm, Monday through Friday. PI153657326

Keywords: The Record Journal, Meriden , Digital Media Sales Specialist, Advertising , Meriden, Connecticut

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